Kerrville Internet Marketing Firm "eSites" - Search Engine Optimization and Web Design

New Nails and More web site launched

2008-05-01T23:35:00.000-07:00

I hope everyone enjoys viewing this one! Please enjoy http://www.nynailsandmore.com.

New web site launched

2008-04-21T08:35:00.000-07:00

I hope you all enjoy the new look and feel of the new eSites web site! Please leave feed back with your thoughts or better yet let us know what we can do for you!

-Michael

New client - l'art et l'automobile

2008-03-11T09:30:00.000-07:00

L'art et L'automobile
www.arteauto.com

Welcome to the Largest Online Auction and Online Shopping Site for Automobile(s) Art and Gifts.

l'art et l'automobile is a gallery and auction house specializing in transportation-related memorabilia capturing the history of automobiles, boats, aircrafts, bicycles and motorcycles through paintings, photographs, posters, mascots, sculptures, models, toys, objects, programs, literature, magazines, automobilia, etc.We have been decorating the enthusiasts' business, home, garage & museum since 1975. Items can be purchased through our online store or won through our online auction. Orders can also be placed by phone, fax, mail or in-person. The Gallery, which is located in Harper, Texas, 75 miles west of San Antonio in the center of the hill country, is open by appointment. Clubs are welcome for luncheons or visits. We also organize shows nationwide at major racing events, concours d'elegance and vintage automobiles and automobilia auctions. (small MAP - showing location)

New client - Texas Rainwater Collection

2008-03-11T09:28:00.000-07:00

Texas Rainwater Systems
http://www.txrainwatercollection.com/

Texas Rainwater Systems is a family-owned-and-operated business that is passionate about giving back to our ecology with rainwater collection systems. We love what we do and want to help you live a better life while giving back to the Earth.We are proud to bring you the best products at the lowest prices, and we are always researching new ways to improve our services. Our research is done on a daily basis, which allows us to be a turnkey operation from the first sketch to the final step of installation. Contact our experts in Kerrville, Texas, to get your own rainwater collection system for remote watering and potable drinking water.

Helping You Conserve Is What We Do

Rainwater collection is our passion, and we donate time to educational efforts regarding water conservation and collection. With our background in Biology and a lifetime of experience, we bring you hands-on services that meet your every need. We are dedicated to designing and creating a rainwater collection system to fit your needs.

New Clients

2008-03-11T09:24:00.000-07:00

We now have two new companies that we are currently promoting and they are changing the way we do live.

Texas Rainwater Systems
Please see www.txrainwatercollection.com

and

L'art et L'automobile
www.arteauto.com

Please let me know what you think of them as I am providing the a suite of services to both firms!

Cheers,

Michael Rodriguez
http://www.kerrvilleesites.com/
michael@kerrvilleesites.com

Top Five Tips for Blog SEO

2008-01-07T20:09:00.000-08:00

from guest author Tinu Abayomi Paul

Blogs Attract More Search Engine Traffic

Your favorite thing about having a blog may soon be this - they naturally attract search engine traffic. Blogs already have optimized site architecture. Most are set up with a clear navigation, where every page is set up to link back to the other main pages. They also have the inherent potential to be well-linked.

Blog Directories and Site Submission

If you haven’t already submitted to blog directories, you are missing out on some great one-way links. Many of the top directories can be found on Robin Good’s Top 55 list. But before you head over there and start submitting, you should know a little about how to optimize your blog. Then your new listings can help your site get the best keyword placement in the major search engines.

Tip One: Blogs and SEO - Keywords

You have a choice. You can target a general high traffic keyword you have little chance of ranking well for and get barely any traffic. Or you can shoot for a keyword that gets a moderate level of targeted traffic resulting in more subscribers and sales. I like to call this a “lucrative keyword”. Whatever you call them, here’s the most important thing: They may not get you the most traffic, but they often bring the most profit.

More Web Site Traffic and More Sales? Not Always

You may be surprised to learn that there isn’t always a correlation between high traffic and high sales. Many of the most profitable sites in the world get moderate traffic because their lucrative keywords result in a much higher ratio of visitors to buyers.

Length of Search Query is a Factor

A recent article in Information Week stated that the highest conversion rates from search engine traffic comes from people who do four word queries. The great thing about your blog is that it can get so well-indexed that you have the potential to show up for any number of four word phrases that are relevant to your industry.

Target Your Blog for More Traffic and Sales

It isn’t just the four word phrases that get converting traffic - there are two and three word phrases that can bring you traffic and sales. Targeting your blog discussion to a two or three word phrase that has a high yield of traffic, and yet has little competition, is not a dream of past Internet days. Another recent study revealed that surprisingly high percentages of search engine queries debuted as late as 2004.As long as there are new developments, new products, services and trends, you’ll never have a shortage of these terms if you learn how to discover them.

Tip 2: Blogs and SEO - Keyword Placement

Your blog can be set up to repeat the keywords that you want to target just enough times to establish a theme. You can take full advantage of this in your post titles, your category names, the pages URL names, or even a combination of Technorati tags and the text of your permanent links that appear after each post.

Tip 3: Blogs and SEO - Timely Posting

Instead of pinging at 15 minute intervals when your site hasn’t been updated, or even pinging after every single post, you can actually get better results if you update or ping just once during one of three sweet spots in the day - typically early in the morning (or at least before noon).

Check your web site statistics.

If you’re getting spidered every two weeks or even monthly, you can increase your number of spider visits by blogging on the anniversary of the period that the spider comes to your site. It takes a bit of monitoring, but you can often predict when the date of your last spider visit was. An even faster way is to ping at a time when the spider is reading a page that carries your update.

Tip 4: Blogs and SEO - Get Linked

Turn on your site feed(s) and use them to promote your blog. Robin Good’s guide can get you some great one way links.If you sparingly include the lucrative keyword you selected in tip two in your title and description, all those link backs will contain the keyword term you most want attention for, which is often noted by the spiders as they follow the link through to your site.

Once there, if you use these and other tips to skew your blog a little more to the search-engine-friendly side, the synergistic effect is better, more profitable traffic.

Tip 5: Blogs and SEO - Frequent Updates

The more you post, the more food for the spider, which can cause the spider to react by splitting up its job into several visits, whereupon you have even more content, and so on, until the spider just adds you to a more frequent schedule of returns.

For example, my main site gets spidered several times daily by Google, and yet I can go a week without an update with no change in spider visits. This means my pages get indexed more often and my new pages show up faster. Think of what that could do for the launch of your next product.

Bottom Line: Blogs and Search Engine Optimization

You’ll be happy to know that you don’t have to slave over long blog posts several times a day, all day long to get similar results from your blog. In fact, some blog software will let you set up your posts in advance, so that you can have posts show up daily even though you technically only blog once a month.

A few small changes to your blog can draw more search engine traffic without turning off your blog visitors. Done properly, this gives your audience more of what they were searching for in the first place.

Tinu Abayomi-Paul is a website promotion specialist and author of five books and ebooks for the online entrepreneur. Her last project was a contribution to Rok Hrastnik's comprehensive guide to RSS: "Unleash the Marketing & Publishing Power of RSS". You can find more of her daily tips on RSS, Blogs, Google tools, and more, at her main blog, Free Traffic Tips.

Cheers,

Michael Rodriguez
http://www.kerrvilleesites.com/
michael@kerrvilleesites.com

Optimizing Automated Communication Strategies

2008-01-05T08:41:00.000-08:00

When someone hits you up with a commercial email you never asked for that is spam. But there are other types of automated communication which have the opportunity to suck, or the opportunity to be helpful. Call customer support for a Fortune 500 monopoly and you will see the wrong end of selfish automation. Numerous third party solutions are dedicated to balancing these selfish relationships.

It is easy to write off fields you don't understand. seo=spam, email marketing=spam, affiliates=spam, public relations=spam. But just because you have never used a technique does not mean that it is spam. In much the same way that communication can be selfish, communication can also be meaningless, or offer the bare essentials needed to be utilitarian. Every channel and every interaction is an opportunity, and every interaction has costs. In the past the welcome email for joining SEO Book said something like this:

!username,

Thank you for registering at !site. You may now log in to !login_uri using the following username and password:

username: !username
password: !password

You may also log in by clicking on this link or copying and pasting it in your browser:

!login_url

This is a one-time login, so it can be used only once.

After logging in, you will be redirected to !edit_uri so you can change your password.

-- !site team

I recently changed it to

Hello !username,

Thank you for registering at !site. You may now
log in to
!login_uri
using the following username and password:

username: !username
password: !password

After logging in, you will be redirected to
!edit_uri
so you can change your password.

Cheers,

Michael Rodriguez
http://www.kerrvilleesites.com/
michael@kerrvilleesites.com

Internet marketing

2008-01-04T11:52:00.000-08:00

Internet marketing, also referred to as online marketing or Emarketing, is the marketing of products or services over the Internet. The Internet has brought many unique benefits to marketing including low costs in distributing information and media to a global audience. The interactive nature of Internet marketing, both in terms of instant response, and in eliciting response, are unique qualities of the medium.

Internet marketing ties together creative and technical aspects of the internet, including design, development, advertising and sales. Internet marketing methods include search engine marketing, display advertising, e-mail marketing, affiliate marketing, interactive advertising, blog marketing, and viral marketing.

Internet marketing is the process of growing and promoting an organization using online media. Internet marketing does not simply mean 'building a website' or 'promoting a website'. Somewhere behind that website is a real organization with real goals.

Internet marketing strategy includes all aspects of online advertising products, services, and websites, including market research, email marketing, and direct sales.

Cheers,

Michael Rodriguez
http://www.kerrvilleesites.com/
michael@kerrvilleesites.com

New domain added!

2008-01-03T15:40:00.001-08:00

We have now added the new domain for the '08 year, http://www.kerrvilleesites.com/ to better serve our hometown clients. Please feel free to contact us also at michael@kerrvilleesites.com. Many are able to goto http://www.austinesites.com/ and email michael@austinesites.com and you will be forwarded to the correct account, so now worries there.

We are a Kerrville Internet Marketing firm dedicated to helping Kerrville's business owners the neccessity of being placed and found online and have a presence established. Have a Happy New Year in '08, the year of New Beginnings!

Cheers,

Michael Rodriguez
http://www.kerrvilleesites.com/
michael@kerrvilleesites.com